Black Fern Pet Co.

Brand Portal

A dedicated portal for the brands we represent.

The brand portal gives our manufacturer partners visibility into sales, inventory, and marketing resources, plus a direct line to our team.

What's in the Portal

Built for our brand partners

Sell-through & sales reporting

Placeholder copy on visibility into how your products are performing across our accounts.

Inventory & order visibility

Placeholder copy on tracking current stock levels and open orders across our territory.

Marketing & co-op assets

Shared access to approved marketing materials and co-op program resources.

New product submissions

A place to submit new SKUs or product lines for consideration in our represented portfolio.

Dedicated account management

Placeholder copy describing your point of contact and escalation path within Black Fern.

Event & sponsorship coordination

Tools for coordinating product presence and sponsorships at shows and events we attend.

Brand Partner Sign In

The brand portal is still being built. In the meantime, email hello@blackfernpet.com to reach our team directly.

Why Brands Partner With Us

A rep group brands trust

Decades of relationships

Deep relationships developed through decades of experience within breeder, trainer, and working-dog communities.

Professional credibility

Professional credibility and industry trust built through hands-on experience, not cold outreach.

A woman-owned perspective

A woman-owned perspective rooted in care and quality, shaping every partnership we build.

High-value placement

Strategic placement with high-value, high-volume buyers across the breeding, training, and working-dog markets.

Authentic advocacy

Authentic advocacy — we only represent brands we believe in, not every brand that asks.

Reliable follow-through

Clear communication, organized processes, and reliable follow-through from first conversation to reorder.

Interested in becoming a represented brand?

Partner with Black Fern to reach the professionals who shape the future of the pet world.

Submit Your Brand